About Us

She is a driven "environment first" person, a cosmetics formulator and trainer, and a businesswoman based out of Paris, France, whose brand "earthicle" is all about responsible consumption. Aditee's brand focuses on producing high-quality skin-care products that customers can use for a long time, have minimal impact on the environment, and do not generate trash at the end of their product lifecycle. She is a strong proponent of reducing waste and consuming thoughtfully.

Her guiding principle is< to carefully curate her products, from selecting the raw materials to packaging and labelling, in the most environment-friendly manner possible. She makes a concentrated effort to re-educate consumers about the need of making responsible consumption decisions.

Besides a master’s degree in pharmacy from Delhi University, Aditee has a Masters in Cosmetics Formulation from ISIPCA, Versailles, France.

P.S. & TMI: Every step of this product creation has been done with mindfulness and with enough time and not rushed. I have learned so much and I am very grateful.